Social Media

July 28, 2014

Facebook Probed Us! What the Experiment Means for Marketing

    Profiling consumers has become easier than ever in the last 15 years due to technology and our emotional interaction with the internet. Most of […]
October 7, 2014

The Double-Edged Sword of Social Media

It’s a familiar story: A customer has dinner at a restaurant and has a less-than-pleasant experience. Before the meal is even finished, a complaint is posted […]
November 18, 2014

Selfies For Business Growth?

The word “selfie” has quickly become ingrained in the American vernacular, ushered in, mostly, by millennials snapping photos of themselves doing everything from sipping a latte […]
December 30, 2014

Using Twitter As A Marketing Tool

What is one of the major advantages of using social media as a marketing tool? It’s free! Facebook, Twitter and Instagram are popular and useful, yet […]
April 15, 2015

Positive Response To Negative People

Criticism is a normal part of doing business. In fact, some of the most successful business leaders have found themselves under intense scrutiny at some point […]
April 22, 2015

Twitter For Business: Make Every Tweet Count

Have you ever felt overwhelmed or intimidated by the social media world? Individuals, organizations, politicians and businesses–everyone is on Twitter, and everyone has an opinion. With so […]
April 29, 2015

Should You Be Blogging?

Small business owners have obligations and responsibilities that require constant attention and take significant amounts of time. Understandably, these individuals may wonder if it is worth […]
May 12, 2015

Just Enough Motivation To Get Through The Day

Do you ever have a hard time finishing tasks? Do you find yourself checking Twitter, scrolling through the Facebook newsfeed or shopping online instead of completing […]
August 25, 2015

Small Business, Big Pressure: Getting The Help You Need

Are you a small business owner? Are you an entrepreneur trying to establish a customer base and eke out a living from your passion? There is […]